The Major Arcana are all represented by a person, such as The Magician, The Fool, The Hermit, and so on. These cards are all associated with one of the four elementary symbols - known variously as shields or coins for Earth, swords for Air, wands or staves for Fire, and cups for Water. A traditional tarot deck has 78 cards divided into the Major and Minor Arcana. This is the larger share of the creative work. Not because other divination cards aren’t valuable but because the same principles apply to both and the tarot cards are perhaps better known. From this point, we’ll refer only to tarot. With that caveat made clear, let’s dive in to what you’ll need to do to design a beautiful, functional, and salable tarot deck or set of oracle cards. You probably could design and publish a deck, but you might find the marketing and promotion almost impossible if your motivations are sullied with cynicism. If you’re not genuinely “in tune” with their needs and passions, it’s unlikely that your attempts to create a meaningful tarot card deck will come to much.

People who buy tarot decks are honest seekers after spiritual and psychological insights, or lovers of fine artwork inspired by mythical and mystical themes often both. Whether your passion for tarot cards comes from a spiritual, psychological, or artistic source, your insight and sensitivity will inspire you and that inspiration will suffuse the work and make your cards not only stand out in a crowded marketplace, but also make them genuinely helpful to the customers who buy them.

If you approach a tarot card business from a purely cynical viewpoint, you will have less success than if you approach it from a passionate and honest interest in the product you’re manifesting in the world.

But there’s an important point to make clear before we go any further. In this detailed post, we’ll guide you through each of the core elements of creating and self-publishing a tarot deck to sell. So, if you want to carve out a niche for yourself in this thriving market, you’ll need to make sure that both aspects of your tarot deck self-publishing project - the creative, artistic, and spiritual side on one hand, and the business, marketing, and promotional side on the other - are effective and well-balanced. A quick search on Etsy soon shows just how popular - and competitive - the market is for unique, self-published tarot cards and other forms of oracle and divination decks. Whether you use your tarot cards for divination and fortune-telling, as a game with friends, for self-development, or just as an interesting accessory to your interior decoration, you may want to design and print your own deck to share with others or sell commercially.

Tarot card online deck